What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales

Ram Charan

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What the Customer Wants You to Know: How Everybody Needs to Think Differently About Sales

Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.

192 pages, Illustrations

Medien	Bücher Taschenbuch (Buch mit Softcover und geklebtem Rücken)
Erscheinungsdatum	3. September 2009
ISBN13	9780141036878
Verlag	Penguin Books Ltd
Seitenanzahl	192
Maße	196 × 130 × 12 mm · 140 g

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