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Hospital Marketing & Management
Pradeep K Agarwal
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Hospital Marketing & Management
Pradeep K Agarwal
It is a quick reference guide to set and admin hospital and healthcare departments. The book gives a comprehensive insight to readers (physicians, clinical research investigators, healthcare students & faculty, working professionals in hospitals) about: - To develop the leadership skills and effectively manage various healthcare and hospital departments (HR, Finance, Marketing, IT ) - To successfully incorporate dimension of quality in every department of hospital - Proficiently manage and maintain the medical records - Various tactics to maintain the Public Relation (PR) with media and public - Approaches to manage the biomedical waste Gives in-depth coverage of five basic management functions - planning, organizing, staffing, leading, and controlling. - Application of Information Technology in healthcare organization to catalyze the efficiency and communication.
Medien | Bücher Taschenbuch (Buch mit Softcover und geklebtem Rücken) |
Erscheinungsdatum | 23. Mai 2014 |
ISBN13 | 9781518849770 |
Verlag | Createspace Independent Publishing Platf |
Seitenanzahl | 112 |
Maße | 152 × 229 × 6 mm · 158 g |
Sprache | Englisch |
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